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| The auto market downturn is the ladder of progress car prices |
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| The auto market downturn is the ladder of progress car prices
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| Release time：2012.12.11 News source：Yuhuan Enrui Machinery Co., Ltd Browsing number： |
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Chinese automotive market, "lying can make money," Gone are the times I'm afraid. The narrow sense of the passenger car market, a market segment competition is quite fierce. Luxury car once cut prices on thousands or even hundreds of thousands of dollars is not new. In addition to that price, car prices busy fight technical fight configuration. Battle each other under some of the original position in the B-class sedan, the price is lowered into the A-class car market, often staged the "leapfrog hunting" drama; many A-class car began only with the previous B-Class technology and configuration often played the the "leapfrog hospitality" promotional card.
En Rui car brake caliper understands, after experiencing a growth spurt in a few years, China's auto market growth rate is slowing down. "Slight increase" has become the new term is mentioned with increasing frequency in the Chinese auto market. The next decade, the growth in China's auto market pressure greatly over the past decade, the average growth rate is not expected to exceed 10%. Market change is bound to have a profound impact to the industry, and how to effectively respond to the slight increase, and become a major issue in the face of China's automobile industry.
These are good signs. Although the automotive market and the overall situation is not optimistic, but it also makes the repairer of the manufacturers have to take seriously the demands of consumers: spend less money to buy a better car. So, a variety of new technologies began flowing in China, a lot of new models in the the domestic world's starter, Chinese consumers when buying a car, choose more and more and more.
China's auto market seemingly began to transition to a buyer's market, the shortage from the previous to the present backlog of inventory, manufacturers and distributors are thought to how to sell the car. In addition to life's moisturizing the thirty-five car prices, the days of most car prices had borne Baba. Before a brand to rely on its two models can eat Naomanchangfei the day can only find in the history of the development of China's auto recalls.
With more personalized consumer demand for cars, the domestic auto market will inevitably be further subdivided Therefore, many automobile manufacturers began originally relatively small minority of the models more and faster devoted to market up. For example, SUV market is hot, various manufacturers have also launched their own SUV models. To be honest, many manufacturers really not very good at the SUV, get a car chassis to change to change, sets a high point of the shell of the big points on the market, did not forget to promote cross-country and handling, which in fact is irresponsible performance.
The more the market downturn, the more we need to focus, if only the market Hing what to do, you can not intensive market, the face of the Chinese market this big cake, may still have enough to eat. After all, the auto market downturn may be a good thing, can let the mad rush of the Chinese auto market to slow a slow footsteps, think about how to change the kind of extensive growth mode.
Analysts believe that China's auto market to restore the rational development speed, China in transition to mature car market by the emerging auto market performance. If you do not stimulus policy or unforeseen circumstances, the relatively slow-speed but sustained growth will be the characteristics of the development of China's auto market over the next decade. Car prices in China to reduce costs at the same time, should respond to slight increase innovation mode, and seize the opportunity to achieve the transition to a high-end manufacturing.
Since 2011, the Chinese automobile market has entered a period of adjustment, car sales 18,505,100, an increase of only 2.45%, the lowest in 13 years micro growth. According to the China Association of Automobile Manufacturers statistics, from January to October this year, the automobile production and sales of 15,720,100 and 15,700,700, representing an increase of 4.56% and 3.56%, respectively, compared with the first nine months, production slowed down to 0.42 percent, the sales growth rate rose to 0.19 percentage points. Automobile production and sales year-on-year increase in October was down slightly compared to the first nine months, a slight rebound in sales.
Car ownership in China has more than 114 million, the base has become larger. Unfavorable policies, foreign energy dependence is high, the auto emissions impact on the environment, serious traffic congestion, serious exceed international standards developed areas thousands of population as well as the purchase of the automobile market growth will affect the automotive consumer. In the next decade, the growth in China's auto market pressure substantially over the past decade.
In the case of a slight increase, the international independent brand car business development a must. In this process, the domestic auto companies have to expand overseas business ideas and courage, "from the 'going out' to 'go in'.
En Rui car brake caliper learned, either the joint brand or own brand, in a second-tier market, the first to do the maintenance work of the loyal users, particularly in the automotive after-sales service is more important. Three four-line market demand for the product is relatively lower end, enterprises must be laid out according to the characteristics of this market channels as well as research and development products. |
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